Friday, December 9, 2011

8 Weeks Later, How Do iPhone 4S Users Feel?



The iPhone 4S went on sale eight weeks ago Friday. So now that the hoopla has died down, the Apple store lines are a distant memory, an early bug with the phone's battery life has been resolved, and users have spent some time with Siri, how do they feel about their purchase?

Crimson Hexagon, a social media analytics firm, did some Twitter sentiment analysis to find out. The company examined more than 2 million tweets that mentioned the iPhone 4S, looking for strong opinions one way or the other as well as more nuanced, neutral reactions.

The result? Not quite as positive as Apple might wish. Some 37% of the tweets were generally favorable, 29% were negative, and 34% were neutral. More worryingly, the percentage of negative responses to the device is growing.

Not surprisingly, Siri dominated the conversation -- and by a slim margin, tweets about Siri are more negative (12%) than positive (11%). All of the neutral tweets were about Siri, too, detailing questions that had been asked of the 4S-based voice assistant, and the difficulty she often has in understanding users with accents.

Perhaps the most troubling news for Apple is that the battery problem with the iPhone 4S, supposedly solved by an iOS 5 update, does not appear to be going away. Some 11% of the tweets examined mentioned an issue with the battery draining faster than expected. When Crimson Hexagon did an earlier analysis of iPhone 4S tweets, in mid-November, just 7% had a negative impression of the phone's battery.

So how are you feeling, iPhone 4S owners? Are you happy with your purchase? Still getting used to Siri or dumped her altogether? And how's your battery life? Happy or regretful, angry or neutral, let us know in the comments.

2 comments:

  1. A lot do favor iPhone 4s than the once not.

    ReplyDelete
  2. Here People always feel better after buying iPhone 4S because There are tons of features and application available in iPhone 4S. Siri is one of my favorite software in iPhone because I never seen this type of feature.

    ReplyDelete